German mysteries

Some things about Germany are very strange. This is one of those things. Below is a photo of two different kinds of Colgate toothpaste. 

Which is the more totally complete? Komplett, ultra weiss or Total Whitening, komplett-schutz?

Put your answers - which and why -  to this most confounding of riddles into the comments box and Vicky and I will select the winner in a highly-rigourous systematic evaluation. The winner will get a tube of the supreme paste to call their very own.*

Zahncremes

If that mystery is beyond you, you can participate in the back-up version: which toothpaste did I buy, and which did Vicky buy? No prizes for that one. It's dead obvious. 


*tube not suitable for framing.